Chapter 191 Feeling the Emergence of Love
Time flew by quickly.
Before they knew it, the next day had arrived.
After a whole night of heated discussions and buzz, most people already knew that today was the day the Jenkins Group would launch its new products.
The Jenkins Group had always done well in the gemstone business. They could always source various gemstones from different countries.
Whatever you were looking for, they had it.
The Jenkins Group mainly dealt in high-end products, as well as custom gemstone auctions and such.
This new product line was positioned as mid-to-high-end, but that wasn't entirely accurate.
They'd heard through the grapevine that besides the mid-range and high-end gemstones, there would also be a top-tier pink diamond appearing as the grand finale.
But that was all for later. Right now, the focus was on the first launch.
The question was whether Amelia could pull off a strong opening.
However, before people could even see the new product launch, their attention was captured by a short video.
The video showed—
A priceless blue diamond falling into the deep sea, where it was found by a little mermaid sleeping on the ocean floor. She curiously held up the blue diamond, swishing her big tail as she swam toward the light, finally breaking through the water's surface.
The blue diamond in her hand sparkled brilliantly in the sunlight.
At that moment, she didn't notice the prince behind her.
The whole story froze at the moment she turned around and saw the prince—the gemstone in her hand was the same deep blue color as the prince's eyes.
A beautiful encounter, with enough left unsaid, yet you could feel romance beginning.
Just like what blue sapphires represent.
Serenity, devotion, romance.
The video was very short, less than half a minute. The actors were all new faces, but they were all good-looking and very convincing in their roles.
Although it seemed like a clichéd story, the filming technique was extremely skillful. Without a single line of dialogue, it made people feel love happening.
Internet users were stunned. This was a rare good short film to come out of the entertainment industry in recent years.
They started discussing—
"Is this leaked footage from some show? Which TV series is this?"
"Yeah, the actors are all new faces too, but it doesn't feel out of place at all. Quick, tell me which TV series or short drama this is, I'm going to watch it right away!"
Then someone noticed something—
"Isn't the Jenkins Group's new product launching today? Could this be promotional material for the Jenkins Group's new product?"
But someone immediately argued back—
"What are you thinking? If it were the Jenkins Group's new product, wouldn't it have their name on it? Plus, isn't their spokesperson Amelia? If it were a promotional video, shouldn't Amelia be in it?"
"Right!"
...
Meanwhile, Isabella and Carl's team also discovered this video.
Everyone assumed that for a product endorsed by Amelia, the promotional video should also feature Amelia. Since this one didn't, it couldn't be the Jenkins Group's new product.
Isabella laughed heartily: "Looks like we're not the only ones trying to undercut Amelia and the Jenkins Group."
"What do you mean?" Carl was somewhat curious.
"The Jenkins Group's promotional material hasn't been released yet, but if it's worse than this, it'll be completely overshadowed and won't make any splash at all," Isabella said with a smile.
"So, let's add fuel to the fire." Isabella looked at Carl.
Carl smiled: "Alright."
...
And so, the online conversation immediately shifted direction—
"If I remember correctly, the Jenkins Group's new product is also launching today, right? Why hasn't their promotional video come out yet? Is it because they saw this short film and don't dare release theirs because it can't compare?"
"I told you, what could Amelia, just a personal assistant, possibly come up with!"
"Do you think Amelia might set the worst sales record in the Jenkins Group's history?"
"That would be so embarrassing, hahaha!"
...
In no time, these topics shot up the trending searches.
#MermaidBlueSapphire#
#CanAmeliaBeatTheMermaid#
#WillAmeliaSetTheJenkinsGroupsWorstSalesRecord#
...
Amelia arrived at the venue early in the morning.
Looking at the online discussions about the short film, the corners of her mouth turned up.
For this opening, she had discussed with the Jenkins Group that the first batch would feature blue sapphires.
Blue sapphire was a general term. This time it was called the Blue series. The Jenkins Group had created many different finished products centered around blue sapphires, with varying prices available for customers to purchase.
The promotional approach this time was also different from before.
She chose to build momentum online first.
With so many gemstone jewelry pieces on the market, why should customers buy their products?
Amelia felt they needed to give them a reason.
A reason beyond just good looks, price, and brand.
When buying these things, besides personal preference, there was another factor: comparison, or rather, showing off.
If you could get your hands on something that's hugely popular, that everyone wants to buy but is extremely hard to get, for certain groups of people, that could make them extremely happy.
And this first launch's Blue series, being mid-range products, was perfectly suited for this approach.
If this approach was going to work, first, they needed to build up the hype.
The rumors between her and York were the initial attention-grabber, but customers wouldn't buy products because of the boss's romantic rumors.
So, the final focus of the hype had to land on the gemstone products themselves.
Thus, this pre-released short film was where the hype would land.
Amelia watched the online buzz steadily rising, smiled softly, and said to the counter staff: "We can start the next step."
And so, the store opened.
The Jenkins Group had set up several new counters for the new products. The decoration and everything had been overseen by Amelia.
Above this new counter, there was also an outdoor naked-eye 3D screen.
Outside, countless reporters had been waiting, as everyone knew the Jenkins Group's new products were launching today.
As soon as the doors opened, numerous reporters rushed over, countless microphones all pointed at Amelia.
"Amelia, with the Jenkins Group's new products launching today, how do you plan to make your move?"
"Amelia, we heard you prepared for a long time for this new product launch, but the promotional video hasn't even been posted online yet. Are you too intimidated by the mermaid short film that appeared today to release yours?"
"Amelia..."
Countless flashbulbs went off, photographing Amelia, and many people were even livestreaming, instantly attracting countless people's attention.
This scene of Amelia being surrounded was all caught by Isabella's eyes.
Isabella glanced at the data on the side. Various predictions of Amelia's disastrous failure were trending higher and higher.
And offline, Amelia's face maintained a smile throughout, looking calm and composed.
"Everyone." Finally, Amelia spoke. She said, "When buying something, you need to look at the finished product."
Just when people thought she was backing down, Amelia continued: "Of course, a good story can also add brilliance to a gemstone."
People looked at each other, not knowing what she was up to.
At that moment, some sounds began to emerge.
It was a pleasant melody.
A female voice sang softly and slowly.
Her voice was like the sound of ocean tides, yet carried a kind of magical romance.
And at the same time, on top of this new counter, the outdoor naked-eye 3D screen began to play.
It was a party scene, with very luxurious color schemes.
A woman who was the center of attention wore a blue sapphire necklace around her neck.
Amid the clinking of glasses, she bumped into a handsome man who caught her in time. When she looked up at him, she discovered his eye color was exactly the same as the blue sapphire necklace around her neck...
The final frame froze on the sapphire necklace and the man's eyes.